The top 5 app store optimization tools

  • March 5, 2011
  • Tech

The top 5 app store optimization tools

ASO is also known as app store SEO because it works in the same way as SEO works for search engines. It aims at placing an app higher in the search results of the app store so that more people get to see it and hence download it and use it. If you are a developer and want to make your app standout, there is a number of tools that you can use to achieve that. In this article we will highlight some of the most important app store optimization tools:

  1. Gummicube:

This is an intelligence software that has been in the market since 2011. It is designed to understand what users look for in the App Store and in Google Play in order to deliver better results. It provides content optimization and analyzes reviews, ratings and their significance to increase downloads. This app has a monthly flat fee.

  1. App Annie:

This is an app market platform that analyzes important data for developers and marketers. The company has various offices around the world and provides intelligence tools to help app developers and marketers build their business. Their tools can be used to measure and test keywords for optimization purposes.

  1. Tune:

This is a measurement tool for mobile marketers and developers. It offers in app marketing in addition to different app store optimization tools to help developers and marketers optimize their app store assets which later translate to real figures and downloads. The tool offers keyword suggestions and track competitors. It is available for IOS and Google Play.

  1. Mobile Action:

This is one of the best user acquisition services for mobile developers. The company offers its app store optimization tool and app store intelligence to apps developers and marketers. You can get competitors related data, revenue insights and make better app store optimization decisions to increase your downloads.

  1. App Codes:

This is a startup that offers a number of app store optimization tools for app developers and marketers to increase their downloads and to boost their apps visibility in the search results of the IOS or Google Play. It offers a keyword prediction tool to predict your position in the app store in comparison to your competitors. It will help you find the best keywords to help your app become more visible.


Using these app store optimization tools is the best way to boost the visibility of your app.


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